FSC is misleading Canadians, say its key packaging customers

The Canadian branch of the Forest Stewardship Council (FSC) is trying to distance itself from a promotional video that has angered its Canadian packaging customers. But the video itself, with two demonstrably false claims in it, still remains accessible to the public on FSC Canada’s website. When it launched the video last month, FSC Canada […]

FSC misleads Canadians, smears paper packaging

An open letter to Francois Dufresne, President and CEO of Forest Stewardship Council (Canada) Dear Mr. Dufresne: I recognize that FSC is in a three-way fight for market share in the forest and paper certification business, and that part of that fight is your recent launch of a new video plug for FSC aimed at the users […]

How much forest lands does Canada have?

We start off big. Canada, after all, is the second-largest country in the world. But to define the extent of its forest lands, we first need to remove all the water: the lakes, the rivers, and the streams that together make up almost nine per cent of the country. Next to go is the large […]

Setting the record straight on deforestation in Canada

There’s no question that deforestation is a serious global issue with climate change consequences. The massive fires in the Amazon and Indonesia are just the most recent examples. But there’s also a lot of misinformation about deforestation, about where it’s occurring, and what its major causes are. For starters, simply cutting down a tree is […]

Industry veteran compiled PPEC’s early recycled content reports

It was a one-paragraph obituary near the bottom of the page. H.T. “Telford” Denard had passed away. Cremation had already taken place, and no formal services would be held “as per his wishes.” This was so Telf, as we called him. A quiet, self-effacing man, he’d gone and died on us; been cremated; not even […]